| Oversi Deploys New P2P Network Tool to Complement P4P Advances |
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Network optimization and superior Internet experience offer win-win solution for ISPs and end-users Petach Tikva, Israel, October 27th, 2008: Oversi, a pioneer of over-the-top (OTT) caching and delivery solutions, today announced the first implementation of its NetEnhancer™ management tool for peer-to-peer (P2P) traffic. Designed to complement technological advances being developed by the P4P Working Group (P4PWG)*, Oversi’s NetEnhancer™ optimizes service providers’ network resources to accelerate content delivery and provide the best Internet experience for end-users. NetEnhancer works by automatically routing P2P traffic to local peers in line with the available network resources of the operator. NetEnhancer can shift the P2P load from international and interconnect peers to local peers or from overstretched areas in the access network to areas with higher capacity. Service providers benefit from reduced hop counts and bandwidth savings across the network while their subscribers enjoy faster download times. At the same time, NetEnhancer maintains the integrity of the P2P network with peers still having access to external sources. David Tolub, Oversi’s President and CEO, said, “The FCC’s ruling on 'discriminatory network management' practices has highlighted the service provider’s dilemma with respect to P2P traffic. NetEnhancer provides a win-win solution, relieving the P2P burden for operators while increasing customer satisfaction. Our goal is to help bring the potential benefits of P4P to the real world, under the full control of the service provider.” Commenting on the announcement, Marty Lafferty, CEO of the Distributed Computing Industry Association (DCIA), said, “Oversi's NetEnhancer product represents the kind of innovative solution that promises to alleviate network resource utilization at the same time as it improves P2P application performance for consumers. This exemplifies the kind of commercial advancement that the rapidly emerging distributed computing industry needs to continue its steady growth.” As part of the OverCache™ MSP (multi-service platform) product family, Oversi’s NetEnhancer can be integrated with a local cache for improved quality of experience and further network optimization. OverCache MSP offers a “one-stop-shop” caching and acceleration solution for online media content delivery. Eitan Efron, Oversi’s VP of Marketing and Business Development, will be delivering a keynote address at 3.30pm today at the DCIA’s P2P & Video Conference, Digital Hollywood Fall, Loews Santa Monica Beach Hotel, Santa Monica, CA. *Oversi is an active member of the P4P Working Group (P4PWG), sponsored by the DCIA (www.dcia.info). P4P, or Proactive network Provider Participation for P2P, is a method for ISP and P2P software to optimize peer-to-peer connections. About Oversi Oversi offers a breakthrough multi-service platform for over-the-top (OTT) content, including Internet video, peer-to-peer (P2P) and other media applications. Oversi’s solutions enable service providers to cope with the huge traffic load on their networks while significantly improving subscribers’ quality of experience (QoE). By assuring QoE, Oversi's solutions open up new monetization opportunities with content providers and facilitate the delivery of tiered services, increasing average revenue per user (ARPU). Oversi systems are deployed in service provider sites around the world. Oversi has offices and representatives in EMEA, the US, Asia-Pacific and Latin America. For more information, please visit our web site, www.oversi.com. Media Contact |
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